How Should ED Blog Develop? What’s Your View?

February 26th 2010 at 8:16am, By Dave Guerin

ED LogoED Blog was launched on February 1, so after four weeks of blogging I’d love your feedback on how to make it better. (News post will be late today, as a result)

Month 1 Results

  • This week averaging 122 unique weekday visitors (most people view at work only) plus another 42 RSS feeds.
  • 42 Facebook fans and 20 Twitter followers.
  • 43 posts and 75 comments.
  • Added two guest bloggers – Darel Hall and David Choat.
  • Top post was Darel’s one on national standards (by a country mile) and second was mine on ACE - see featured post sidebar for links.
  • Added more features, like the ability to be notified of comments that follow yours on a post, a new featured posts sidebar, the newsfeed, Twitter feed, Facebook badge, Sitemeter (publicly available site stats) and a simpler theme for smartphone users. A side result of having an amateur like me add things is that page load speed has declined - the experts are working on that now.
  • The site is in the top 100-150 blogs in NZ, with about 1/70th of No 1 Kiwiblog’s traffic, and has good potential to get in the top 40-50 NZ blogs. In perspective, ranking service Alexa has ED Blog as 3,369,972 amongst all websites in the world :)

Where Should ED Blog Go Next?

There’s been a good start, but the site is only starting to reach its potential. If ED Blog is to serve as a place for the tertiary education community to read about and discuss the issues of the day, then it probably needs to attract 300-500 visitors/day, have more voices on the site and provide a better place for people to discuss issues. But how? What content is needed? How do we get the word out?

I’d really welcome your views on how ED Blog can be improved. I know that many readers feel constrained by work obligations from commenting, so feel free to use a pseudonym or drop me a line via the contact us link at the top of the page.

3 Responses to How Should ED Blog Develop? What’s Your View?

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Darel

February 27th, 2010 at 4:48 pm

It would take an innovative state service to do it but . . . I would love to see state service staff post on what they care about in their work. I’d welcome the arcane and obscure (eg, why is formal learning defined the way it is . . ) to big directional posts outlining the current state of thinking on an issue like national qualification or how will/ will students learn in institutions in the future?

I would also like to see lobby groups present more technical arguments here. With a specialist blog like this leaving some readers behind is OK (if they care they will follow up and find out).

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Paul Williams

February 28th, 2010 at 9:22 pm

Apropos something vaguely related. The CE of the largest education agency in the southern hemisphere tweets http://twitter.com/MCT_DG

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Dave Guerin

March 1st, 2010 at 11:25 am

I’m thinking of testing a couple of ideas soon. One is a weekly soapbox for people in the sector – I’ve now had 3 sector groups express interest in making contributions (but no copy yet). Another is a series of weekly posts, such as one on export education or universities, but I’m not sure whether it’s better to hold some issues back to fit into a weekly post or just deal with them on the day they appear.

There is certainly room for people out in the sector to contribute a regular post every week or fortnight on a topic of their choice – could be about anything from marketing to educational buildings.

As different authors and types of content develop, the site design will evolve – The Standard (http://www.thestandard.org.nz/), for instance, is making good use of a magazine style format to cater for their wide range of topics and contributors.

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